
Case studies
Our Differentiators
Power Every Square Foot.

Ignite at 155N Wacker
When Ernst & Young considered leaving, Playbook (as Lulafit) collaborated with The John Buck Company to realign the fitness and engagement program. Outcome: 500% increase in tenant engagement and EY’s lease renewal—plus expansion into a multi-market portfolio partnership.

800 W Chicago
Modernized a 30-year-old building with new hospitality-driven amenities. Secured three major tenant renewals and two new leases.

1900 Playbook Plaza
Transformed EY's fitness program, resulting in 500% increase in engagement and lease renewal with portfolio expansion.
Increase in tenant
engagement
leased
pre-opening
day OS
launch
Hear from some
of our top clients.

“We are thrilled to partner with Playbook...
...Return to office has made us all rethink overall design and space locations, and Playbook's team has a pulse on wellness and amenity trends that encourage people to spend more time in the office.”

"Playbook has the best team in the business.
They hire the best talent with knowledge and expertise that supersedes any other partner."

“Playbook has the best team in the business.
They hire the best talent with knowledge and expertise that supersedes any other partner.”

“We recommend that our clients use Playbook
to consult on their amenity strategy. Lulafit takes the amenity strategy from checking the box to a custom solution for the target population in both ground-up and repositions. In the projects that lulafit is involved in, we see faster lease-ups and higher tenant satisfaction with amenities.
Before and Afters.
Ready to achieve
transformative results?
Contact us to review your asset's potential and explore a custom case study path for your building.


