Case studies

Case studies

Our Differentiators
Power Every Square Foot.

Ignite at 155N Wacker
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When Ernst & Young considered leaving, Playbook (as Lulafit) collaborated with The John Buck Company to realign the fitness and engagement program. Outcome: 500% increase in tenant engagement and EY’s lease renewal—plus expansion into a multi-market portfolio partnership.

800 W Chicago
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Modernized a 30-year-old building with new hospitality-driven amenities. Secured three major tenant renewals and two new leases.

1900 Playbook Plaza
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Transformed EY's fitness program, resulting in 500% increase in engagement and lease renewal with portfolio expansion.

STATISTICS
0%

Increase in tenant

engagement

0%

leased

pre-opening

0

day OS

launch

Testimonials

Hear from some
of our top clients.

“We are thrilled to partner with Playbook...

...Return to office has made us all rethink overall design and space locations, and Playbook's team has a pulse on wellness and amenity trends that encourage people to spend more time in the office.”

Dave Dyer
Director, Asset Management
Nuveen

"Playbook has the best team in the business.

They hire the best talent with knowledge and expertise that supersedes any other partner."

Elizabeth Juarez
General Manager
155 N Wacker

“Playbook has the best team in the business.

They hire the best talent with knowledge and expertise that supersedes any other partner.”

Elizabeth Juarez
VP Engineering
Google

“We recommend that our clients use Playbook

to consult on their amenity strategy. Lulafit takes the amenity strategy from checking the box to a custom solution for the target population in both ground-up and repositions. In the projects that lulafit is involved in, we see faster lease-ups and higher tenant satisfaction with amenities.

Matt Pistorio
Founder
Playbuck

Before and Afters.

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transformative results?

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Where work, works.
Your office building has more to give.
Office reimagined.
Where work, works.
Your office building has more to give.
Office reimagined.
Where work, works.
Your office building has more to give.
Office reimagined.
Where work, works.
Your office building has more to give.
Office reimagined.
Where work, works.
Your office building has more to give.
Office reimagined.
Where work, works.
Your office building has more to give.
Office reimagined.